AWeber VS Constant Contact Comparison
Table of Contents
In this AWeber vs Constant Contact comparison, you will be to analyze the differences in price, benefits, drawbacks, features, and alternatives. This way, you will have all the information you need to make an informed decision while selecting your next email marketing software.
When researching technologies for your MarTech stack, it’s important to understand the audience that the vendors are targeting.
Both AWeber and Constant Contact target small businesses. Though the feature offering differs slightly and that’s where you can find a distinct difference to understand which email marketing tool is best for you.
AWeber offers e-commerce functionality which makes it great for companies who are looking to drive additional revenue through email marketing apps.
Constant Contact offers CRM functionality which is ideal for companies who also need features such as pipeline management, sales funnels, and lead scoring.
Now, let’s dive a little deeper into this email marketing software comparison.
Overall product ratings
| Rating | AWeber | Constant Contact |
|---|---|---|
| Ease of use | ||
| Quality of support | ||
| Ease of setup | ||
Products overview
About AWeber
AWeber is an email marketing services provider that helps you build a stronger connection with your audiences. The tool enables you to grow your audiences with email marketing solutions, landing page builders, web push notifications, email automation, segmentation, auto-newsletters, and third-party integrations. I will shed light on each of these features in the subsequent sections.
About Constant Contact
Constant Contact is an online marketing company that assists small businesses, individuals, and non-profit organizations launch and boost their digital presence. The platform initially offered email marketing services only. However, it now also provides a website builder, ecommerce store creation, domain name purchase, logo creation, and social marketing tools.
Pricing
| Pricing Tier | Price | Benefits |
|---|---|---|
| Free | 0 | Up to 500 subscribers, landing pages, push notifications, drag and drop builder, email templates, sign up forms, e-commerce and more. |
| 0 - 500 subscribers | $16.15 per month | Everything in plus and unlimited email lists, advanced email automation, remove AWeber branding, detailed analytics, webpage and sales tracking, A/B testing and more. |
| 501 - 2500 subscribers | $26.15 per month | From here, the features stay the same on all paid AWeber plans. The only thing that changes are the monthly costs based on your subscribers. We will list a few examples below. |
| 2501 - 5000 subscribers | $46.15 per month | |
| 5001 - 10k subscribers | $66.15 per month | |
| 10k - 25k subscribers | $146.15 per month |
| Pricing Tier | Price | Benefits |
|---|---|---|
| Free | 0 | 60 day free trial |
| Email | 0 - 500 subscribers | $9.99 per month | The "Email" pricing tier is for customers with up to 10k subscribers. For 10k subscribers you will pay $95 per month. You get unlimited email sends, email templates, subscriber list growth tools, real-time reporting, social posting, and live phone & chat support. |
| Email plus | 0 - 500 subscribers | $45 per month | Pricing scales with subscribers. For 25k subscribers, you pay $225 per month. Features include everything in "Email" plus email marketing automation, dynamic content, surveys and event registrations, pop-up forms, and a personalized kick-off call. |
Benefits and drawbacks
Screenshots
AWeber screenshots
Constant Contact screenshots
Features comparison
| Feature | AWeber | Constant Contact |
|---|---|---|
| User, Role, and Access Management | ||
| Internationalization | ||
| Performance and Reliability | ||
| Domain authentication | ||
| Email delivery rates |
| Feature | AWeber | Constant Contact |
|---|---|---|
| Eduational resources | ||
| Guided onboarding path | Feature not available | Feature not available |
| Feature | AWeber | Constant Contact |
|---|---|---|
| Data import & export tools | ||
| Integration APIs | ||
| Breadth of Partner Applications | ||
| CRM Integration | ||
| Social Media Integration | ||
| E-Commerce Integration | ||
| Marketing Automation integration | ||
| Domain Integration |
| Feature | AWeber | Constant Contact |
|---|---|---|
| Email and Mobile Preview | ||
| Manage Email Lists | ||
| High-Volume Sending | ||
| Building and Personalizing Emails | ||
| Manage Email Deliverability | ||
| Automated Email Responses | ||
| Multi-user Account | ||
| Surveys | ||
| A/B Testing | ||
| Workflow Builder | ||
| Forms |
| Feature | AWeber | Constant Contact |
|---|---|---|
| Basic Reporting | ||
| Campaign Performance | ||
| Blacklist and Whitelist | ||
| Time to Open | Feature not available | Feature not available |
| Alerts | ||
| Performance visualization | ||
| Dashboards | ||
| Issues | ||
| Shareable Links |
| Feature | AWeber | Constant Contact |
|---|---|---|
| Text and Themes | ||
| Proofing | ||
| Mobile Responsive |
| Feature | AWeber | Constant Contact |
|---|---|---|
| Pre-Made templates | ||
| Building | ||
| HTML & CSS |
| Feature | AWeber | Constant Contact |
|---|---|---|
| Drag and Drop | ||
| Templates | ||
| Advanced Customization | ||
| Content Library |
| Feature | AWeber | Constant Contact |
|---|---|---|
| A/B Testing | ||
| Mobile Responsive | ||
| Web Analytics | ||
| SEO | ||
| Design Testing |
Top Alternatives
AWeber alternatives
Constant Contact alternatives
Guides and tutorials
AWeber Guides
- How To Build Forms Using AWeber
- How To Create A Landing Page In AWeber?
- How To Get Started With AWeber - Quick Start Guide
- How To Use AWeber Autoresponders
- Top 4 AWeber Use Cases
Constant Contact Guides
Product comparisons
AWeber comparisons
Constant Contact comparisons
Conclusion
All in all, while both these tools offer high-quality features, there is a clear distinction between the ideal end-users. AWeber is best for small businesses that need e-commerce functionality. On the other hand, Constant Contact is best for small businesses that also need CRM functionally, which are often B2B organizations.
Rest assured that both these marketing technologies are of added value to your MarTech stack.
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